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Welcome to our Support Center. Get help with integration and live campaigns

What are Criteo Dynamic Retargeting ads?

Criteo Dynamic Retargeting drives sales for ecommerce businesses, intelligently converting shoppers with dynamic, personalized ads. We do this by:

  • Accurately recommending the best offer from the entire product catalog (resulting in significant sales from products and categories not viewed previously)
  • Precisely predicting purchase intent using our anonymous cross-device understanding of an individual’s behavior across all devices, browsers and apps
  • Optimizing campaign performance by dynamically selecting the creative components that will drive the most engagement.

The Criteo Engine analyzes data from over 1.1 billion users each month, continuously sharpening its prediction, recommendation and bidding algorithms, and maximizing your campaign’s results.

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